Adam Blumer

4 Ways to Improve Your Web Presence

By Adam Blumer April 20, 2012 Blog, Marketing, Novel News, Technology, Weekly Post 4 Comments

A month or so ago, I had a one-hour phone consultation with Thomas Umstattd at Authormedia.com. This site offers Web guidance for authors and provides a number of fee-based services to make the most of one’s Web presence. Tom asked a lot of questions and talked through my author website and my marketing strategy (or lack thereof). What I learned wasn’t all that surprising. I’m not doing nearly enough online to promote myself as an author. He said my website  didn’t even rank on Alexa.com (I had no idea what that was). I checked this morning, and now I rank. Now that I’m informed, I’m taking steps to improve. Because other authors (or really anyone trying to do online marketing) may be in the same boat, I’m happy to pass on some important things I learned (Authormedia.com didn’t pay me to say any of this). 1. Purchase the Domain for Your…

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10 Common Misconceptions of the Wannabe Novelist, #4

By Adam Blumer March 23, 2012 Blog, Marketing, Novel Writing, Publishing, Weekly Post 2 Comments

See Part 1, Part 2, and Part 3. #4: If I write it, they will come. Some wannabe novelists have watched Field of Dreams a few too many times. They can hear that mystical voice whispering across the cornfields. If you write it, they will come. Readers won’t be able to get enough of you. They’ll gobble up whatever you write and beg for more. You’ll be famous. You’ll be rich.  Okay, maybe that’s an exaggeration for most of us, but when I was a kid I had this silly notion that if I just published a novel, I’d be instantly famous, and the road ahead of me would be paved in gold. No, I didn’t hear voices (otherwise I’d probably be locked in a padded room by now), but I seriously thought authors were famous people who just kept publishing novels and had no financial anxieties. For proof all I had to do…

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